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Advertisement and TV work

Sigurlaug Gísladóttir and J. Tyler Ludwick have been combining their efforts since 2016, writing as a team for various ad campaigns within Iceland. Sigurlaug has enjoyed music career spanning over a decade and a half starting with the formation of her own project, Mr. Silla and also as a member of the pioneering electronic music group, múm. She has performed and recorded with many acts such as Low Roar, Mice Parade, Snorri Helgason, Teitur Magnusson and many more. Aside from having extensive classical training, J. Tyler Ludwick has been writing and producing his own music under the name Jae Tyler for the last 5 years, as well as having more than 10 years experience composing chamber music and for other small form ensembles. 

Te & Kaffi 

Ad campaign for Te & Kaffi launching their new environmentally contious packaging. Director Atli Þór Alfreðsson. Polarama production. 2021. 

Allskonar kynlíf

Theme / background music for educational and entertainment program about sex. Director Dögg Mósesdóttir. Stöð 2. 2021.

Kraftur - lífið er núna

Ad campaign for Kraftur, a charity organization aimed at supporting cancer patients as well as focusing on suppport for their family and friends. Director Atli Þór Alfreðsson. Hvíta húsið. Polarama production. 2021.

Beyond Compare

Ad campaign for Icelandic Lamb. Icelandic Lamb is a cooperative of lamb producers, farmers and abattoirs in Iceland safeguarding, protecting and promoting Icelandic lamb. Director Atli Þór Alfreðsson. Íslenska Auglýsingasotfan/Pipar.  2020. 


Ad campaign for Icelandairs fall winter destinations. Director Guðný Rós Þórhallsdóttir. Íslenska Auglýsingastofan. Skot Productions. . 2018.



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